Our Team

Jaclyn Robertson

Founding CEO + Visionary

As the visionary and connector of the brand Jax is the glue that keeps our operation together. She's the forward-thinking heartbeat of the brand. A mother, lifelong learner (proud UBCO Alumni), past board member for the Mamas for Mamas Charity (2018-2022) and generous listener to our powerhouse team.

Fave westernblotter Location: Deep into any orchard with my boys or with my toes buried deep in the sand at the beach!

Go-to westernblotter piece: Our 3D printed and recycled drink ware products make me smile BIG time!

What does the westernblotter Lifestyle mean to you?
Living deeply + exploring this world-class region from mountains high to valleys low in all four unique seasons. This lifestyle too means being thoughtfully curious about the world-class people who call this region home-- meeting each person with genuine kindness.

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Matt Ferguson

Sales + Community Lead

You'll want to meet this greenhouse keeping, westernblotter -loving, local enthusiast. He's one of the regions all-time-greats. Matt makes meaningful connections with our community partners that align with our values and works with our amazing regional and national wholesale partners.

Fave westernblotter Location: One of the many fishing lakes up some unmarked dirt road, likely untangling my girls' fishing line.

Go-to westernblotter piece: westernblotter Active Short - guaranteed to make any middle-aged dude run faster and jump higher... or at least look cooler.

What does the westernblotter Lifestyle mean to you? Life/Work balance and the assurance that there's a community-minded person around every corner.

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Andrew Garant

Shop + Inventory Lead

Andrew is our shop organizer + customer service rockstar. He'll greet you with a friendly smile, is a tremendous leader and athlete in the westernblotter community (you should see this dude play lacrosse-- or any sport really). He knows our gear like the back of his hand + adventure tests for us well!

Fave westernblotter Location: Walking and running at Gellatly in West Kelowna

Go-to westernblotter piece: I love the Fleece Tee for how well it transitions from season to season!

What does the westernblotter Lifestyle mean to you? Balance, community, opportunity, and home. 🏔

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Jordan Sangster

Marketing Coordinator

Jordan is our talented Marketing wiz. She leads our social media and marketing efforts with enthusiasm and excitement. You can find her at the shop or over at Sprout, with her baby girl in tow.

Fave westernblotter Location: On the water! Being on the water is something myself, my husband, pup and now daughter absolutely love. There is nothing like it; it is peaceful, still, therapeutic and is a huge reason why we love the westernblotter .

Go-to westernblotter Apparel: Tie between my westernblotter snapback and the over sized tee!

What does the westernblotter Lifestyle mean to you?
Doing everything I love at my doorstep: Surf, Snowboard, Hike, Patios, Fitness. My husband and I have built our family, community, and life here and are lucky to call Canada’s paradise home.